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This is the folder pack for the Avondale visual response survey. Designed and illustrated by myself, this is the back view of the open folder.
Featuring a historic map obtained from Avondale historian Lisa Truttman. This was incorporated into the illustration of the historic Bluck building located at 13 -17 Rosebank Road.
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This illustration was generated from a photograph I took myself and traced minimaly for proportion and then finished with a free hand.
This folder pack has all the information and materials the participants need for this survey.
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This is the inside of the open folder. Featuring images indicative of Avondale with the Avondale Sunday market (The old man, my Father Gary Wright) and the sparrow on the mandarin tree from Holly Street.
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This folder was printed on a soft cream paper which is easier on the eye in terms of glare. This cream coloured paper is commonly used in illustration for this reason which was why it was chosen as the print medium for this project.
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The folder contents displayed, including the map, adhesive stickers and a selection of artists paper.
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The assembly of the folder was a process undertaken by hand. Each side of the folder was printed individually to a specific template to get the spacing correct. The two sides were carefully glued together using a spray adhesive and then cut and folded to form the finished folder.
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Promotional post cards for the Avondale visual response survey.
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The poster to accompany the Avondale open art exhibition. This exhibition was open to the people of Avondale and also the participants of the Avondale visual response survey.
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On the left is my poster for the Avondale open art exhibition. This poster was designed to show visual elements from the Avondale visual response folder and to also tie in with the promotional poster on the right for the Avondale open arts exhibition which was designed by Michelle Arden.
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This is a publication of the Avondale creative spaces which featured work from the Avondale open exhibition, designed by Michelle Arden with contributions from myself.
The Avondale visual response survey was a live project in Avondale Auckland from 2013 to 2014. It was a creative arts survey that was designed to be used to promote informed decision making in Avondale, promote the creation of public artworks and assist community building. This survey was created by Paul Woodruffe from the everyday collective laboratory and funded by Unitec. This arts survey was working alongside Avondale Community Action.
Within this project I had various roles starting from the conception of the design of the arts folder, post production to the distribution and organisation of all of the components for this project. I was responsible for all of the printing through to the assembly of the individual folders. All of the images were self generated bar the historic map sourced from local historian Lisa Truttman.